Marketing for estate planning law firms

Most people know they should plan and keep putting it off. They respond to calm, clear guidance that makes wills, trusts and probate feel simple, and to an attorney they feel they can trust with their family.

  • Website design
  • Social media management
  • SEO & Google Business Profile

Estate planning

What your clients look for

Before anyone calls, they check whether you handle their kind of case, whether you seem trustworthy and how easy it is to reach you.

  1. 01

    Simple explanations

    Wills vs. trusts, what probate involves and what happens if you do nothing, without the jargon.

  2. 02

    Confidence in you

    Experience, credentials and reviews from families you have helped.

  3. 03

    A gentle next step

    Clear pricing if you offer flat fees, and an easy way to book a first meeting.

How we help

Three services, built for estate planning firms

Three services that work together, each built around your practice area.

01Website design

A website that turns a visit into a call

A clear, reassuring site with service pages for wills, trusts and probate and an easy way to book.

  • Live in 2–3 weeks
  • Copy, hosting and support included
  • Tap-to-call, forms and online booking
Explore website design

PriceFrom $999 setup + $69/month

03SEO & Google Business Profile

Show up on Google, in Maps and in AI answers

Be found for estate planning and probate searches in your area, and in AI answers to planning questions.

  • Google Business Profile and reviews
  • Practice-area and city pages
  • AI Overview and ChatGPT visibility

Our work

Sites we built for firms like yours

Real websites, live today. Click one to visit it.

Social media management

Short videos for your practice

The kind of videos we would plan for your first month. You record a simple clip; we script, edit and post it.

  1. 01ExplainerYour will vs. a trust, explained in 45 seconds
  2. 02Myth vs. law“I don’t have enough to need an estate plan.”
  3. 03Quick tipsThe 3 documents every parent should have
  4. 04Q&AWhat happens if you die without a will?
How social media management works
A real reel from a firm like yours

Client reviews

What attorneys say about working with us

Real reviews from real attorneys.

Five stars from every attorney here
  • I had an amazing experience with Lawzen! I continually came back with new requests over months and they were super responsive and willing to help me!
    Arielle ComerComer Law Group - Real Estate & Estates
    See the site we built for Arielle (opens in a new tab)
  • Great experience, my website came out beautifully!! I will be using Lawzen for my husband’s website too!
    Chelsea RaglandThe Ragland Law Firm - Business & Criminal
  • I enjoyed my experience working with Muhammed. He listened to what I wanted and made great suggestions on how to improve the final website. Muhammed answered my questions and guided me through the process. I greatly appreciate the work and the assistance with the revisions. The website looks great and I am excited about launching it. I would recommend Muhammed to others looking for a professional website.
    Chaylyn GreeneCG Law Firm - Family & Estate
  • We loved working with Lawzen for our site design.. This design firm put together a great website for us. They were very responsive and professional throughout, and delivered a website that exceeded our expectations. They provide a host of resources that also made the experience seamless. I'd recommend and use them anytime.
    Myron Campbell, II, Esq.Agape Esquire Law - Estate & Litigation Law
    See the site we built for Myron (opens in a new tab)
  • Working with Muhammad was an excellent experience. They were extremely professional, paid close attention to detail, and delivered everything very quickly without sacrificing quality. The website turned out exactly how I envisioned clean, professional, and easy to navigate. I highly recommend Muhammad to anyone looking for fast, reliable, and high-quality web design. Would hire him again!
    Brooke BenjaminBenjamin Law Firm - Business & Tax
    See the site we built for Brooke (opens in a new tab)

Explore other practice areas

See all the firms we help

Ready to grow your estate planning practice?

Book a free 15-minute strategy call. We'll look at your website, Google listing and social profiles with you, show you what's holding them back, and map out a clear plan to fix it.

Book a free strategy call

No sales pitch. No pressure. Just honest advice.

  • 15 minutes
  • Free, no obligation
  • Straight answers